Wednesday, 7 October 2015

Sudden increase and drop in Admob impressions and earnings - experience, causes?



I had a period for a few months where income from Admob banner display ads suddenly increased 3x.

The strange thing is - I changed nothing in my app. And the online user count did not change as well.

The average online user count for the app is about 500. So it's not about going from 1 clicks to 2.

If I got 100'000 impressions before, then after the raise I got 350'000 and corresponding in crease in earnings, but that all stopped after 2 months or so.

I wish I could enclose a picture, but the forum won't let me.

Anyone had experienced similar fluctuations and maybe you can tell me the possible causes?

Thank you in advance!



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